The Unmuted Marketer

Sounding Off on Real-Life B2B Marketing Mistakes, Missteps and Miracles

The Gloriously Imperfect World of Professional Services Marketing

by Debra Andrews on June 6, 2014
world2My first day at Ernst & Young (circa 1990) – a big moment in this young professional’s life!  Everything had to be perfect, so I quickly ran down the list.
  • Freshly polished patent leather pumps – Check!
  • Silky sheer control top panty hose – Check!
  • Perfectly pressed black suit – Check!
  • Creamy white blouse with large shoulder pads – Check!
  • And, pearl earrings, of course – Check!
(We won’t mention the permed hair for purposes of this blog post)
 
My shaking hand pulled the shiny gold door handle of the sparking clean glass door of the class A office space at 1225 Connecticut Avenue, N.W. Washington DC and my career in professional services had begun! 
 
Read More
 

Topics: B2B Marketers, Law Firm Marketing, Growth Marketing, Professional Services Marketing, Strategic Marketing Consulting, Engineering Firm Marketing

Get Blog Updates!

marketri-blog-updates-iPhone-6S-Plus.png

Recent Posts